CDCynergy The health communication and social marketing practices at CDC draw on the work of scholars and practitioners in a wide range of sciences and disciplines. This has been honed into a strategic communication science process that helps us confront imposing public health challenges. The process includes using multiple behavioral and social learning theories and models to advance program planning, and identifying steps to influence audience attitudes and behavior.
You need the marketing tools that will help you grow.
The course is project based and will help participants learn how to better understand, create, deliver, and profitably harvest value; build more precision in selecting markets; and establish effective communication. You will learn the keys for segmentation, targeting and positioning, and will leave with competencies to help drive business-to-business marketing processes for growth.
This is a multi-day course and is offered only as an in-house program for Institute Member firms. Executives working to drive growth for their firm or business Those who are either directly involved in, have responsibility for, or are "clients of" business-to-business marketing processes and operations Those who need a "refresher" course in B-to-B Marketing Objectives We carefully orchestrate all factors to maximize your personal and professional development.
Faculty present the most current methodologies and research and possess world-class experience in business-to-business marketing. Speakers provide timely insight on contemporary issues in business and technology.
Through this unique and rigorous format, you will be able to: Strategies for Driving Growth and Profit" is to create unique value for you and your organization and includes 6 Sigma content in several key topics area.
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